Trusted by leading multifamily operators
Two kinds of sites. One place to run them.
Your marketing team updates the site where the leasing data already lives.
Property websites
A site for each community, with floor plans, live availability, and a clear list of fees.
Corporate websites
A portfolio site for your brand. Publish one promotion to your property and corporate sites together.
Chat built in
Juno, Union's AI, answers prospects on your website day and night from live CRM data, then hands off to a person with the full conversation.
A website that knows what is available.
Most property sites sit apart from the leasing system. Prices go out of date and leads arrive without context. On Union the site and the CRM share one record.
See how the CRM works →- 01Pricing and availability from the recordThe same record your leasing team quotes from feeds the site.
- 02Attribution starts on the siteSource is captured at lead creation and stays on the record.
- 03Replies in the renter's languageJuno writes back in the language the renter uses.
Union started with property websites.
We started in 2018 by building alongside an operator partner. First property websites, then a CRM, then AI, then the full lifecycle.
The people who run on Union.
“We gave Union product feedback and changes were implemented within days. That's unheard of in our industry.”Ciera HoutzManaging Director, Mark-Taylor Residential
“Since partnering with Union, our day-to-day has gotten a lot easier, a lot more transparent across all of our operations. We really know where our ad spend is working. I feel very good about the data that we see.”Melinda HowardVP of Training and Systems, PLK Communities
A few questions worth asking.
Does Union build both property and corporate websites?
Yes. Union runs property sites for individual communities and corporate sites for the portfolio, on the same platform as the CRM.
Can my team publish promotions without a ticket?
Yes. A promotion can be published to your property and corporate sites together, and the promotions list shows which floor plans each one applies to.
Does the website replace my PMS?
No. Your PMS stays in place. Union connects to Yardi, RealPage, ResMan, and Entrata.
Is chat included on the site?
Juno, Union's AI web chat, answers prospects on your website and hands off to your team when a person is needed.